Experts recommend that solutions and problem solving of any kind related to “communication" - in daily life, professional life, or in issues of national or international diplomacy - they all need "effective communication". The process is difficult as the system is complex.
Scott Edinger, founder of a consulting firm, identifies three necessary elements of a good communicator (highlighted thousand years ago already by Aristotle): the Ethos, the Pathos and the Logos.
"Ethos is essentially your credibility – the reason why people should believe in what you say", he said.
"Pathos means to establish an emotional connection, which is essentially why people believe the things you say - why what you say will matter to them. At the end of the day, pathos has the greatest influence on the perception of the people on the efficiency of their leader's communication," explains a specialist according to the material presented in Cariere.
"Logos is how you call to the rational sense of other people - hence the term "logic". Today's leaders use and develop their strengths in the areas of strategic thinking; problem solving; and analytical thinking. They also evaluate the way they express logical ideas, if they are presented sufficiently clear and are therefore convincing to influence the results we obtain by communication”, this essentially “quantifies" the quality of the process of communication.
Dan LUCA / Brussels